Review the pages receiving search and AI visits
Landing pages lists every page in your sitemap with its Search Console clicks, Google Analytics visits and visits from each AI assistant, plus revenue by product.
Landing pages brings page-level search and visit information together so you can decide which website pages need attention. It analyzes existing website pages; it is separate from building a lead-capture form.
Connect Google Search Console for search information and Google Analytics for visits and available ecommerce data.
1. Open the page list
From AI Visibility > Overview, use Landing pages in Top AI landing pages when that card has connected data. Review Pages for the website's page list.
Use Type to narrow page categories and Columns to choose the data groups you need. A missing connection or missing data is different from a measured zero.
2. Review an individual page
Open a row to review Search, Visits and AI visits. Check the period and source of the numbers before comparing them.
Search impressions, website sessions and AI answer citations measure different events. A page may be cited without receiving a recorded visit, or receive visits through a link that is not in your tracked answer set.
3. Refresh the relevant information
Use Update sitemap when the site's page list has changed. Use Refresh data to retrieve the connected search and analytics information. These actions serve different purposes; refreshing performance data does not replace a sitemap update.
For ecommerce, open Revenue and use Refresh revenue when needed. Product revenue can differ from total revenue because it concerns revenue assigned to named products.
4. Choose the page to improve
Start with a page that matters to a relevant buyer question. Review its answer, accuracy and accessibility before deciding what to change. Use Content optimization for page checks and the draft workflow.