Marketing & GTM

Understand how buyers
research your category

Understand how buyers
research your category

See what buyers ask AI, where competitors win, and measure real business impact.

Sounds familiar?

This is what teams are talking about

The Platform

See what buyers search for, track competitive position, and tie visibility to pipeline revenue

See where competitors win before it costs you revenue

Track share of voice, competitive rankings, and prompt-level visibility across ChatGPT, Perplexity, and Gemini. See which prompts buyers ask when researching your category and who gets recommended. Understand the competitive battlefield at the exact moment buyers are deciding. Know where you're losing before deals slip away.

3x

share of voice vs competitors

100%

visibility on key prompts

Prove AI traffic quality with real conversion data

Track AI traffic by platform and measure conversion rates against traditional channels. See ChatGPT vs Perplexity performance side by side. Monitor daily sessions split between AI and other traffic sources. Prove to leadership which platforms drive better conversions and deserve more budget allocation.

3x

better conversion from AI traffic

40%

qualified traffic growth

Understand how your category talks about your brand

See what people say about your brand across Reddit threads, blog roundups, and review sites. Track brand perception and sentiment from sources AI trusts. See where bloggers position you in comparisons and which rank you hold in industry roundups. Identify gaps where competitors get cited and you don't.

40%

of citations from Reddit

+75%

citation rate in 90 days

Board-ready insights without the manual work

AI visibility score, share of voice, and competitive position tracked automatically. Export opportunities sorted by revenue impact for quarterly planning. Connect visibility metrics to traffic and conversions in one view. Show leadership exactly where AI search fits in the channel mix and why it matters.

10x

ROI from visibility investment

2w

Minutes (vs 2 weeks) for quarterly plans

LLMs don't read websites like humans. They extract entities, relationships, structured facts. See what AI think about your brand.

Blogs

The latest in AI search

Explore a curated collection of guides, tools, and insights designed to help you get the most out of our products and services.

Academy

The Complete Guide to Prompt Engineering in 2026

Master prompt engineering with this comprehensive 2026 guide. Learn essential techniques, platform strategies, content creation workflows, and how to measure real business results from AI-powered content.

Academy

The Complete Guide to Prompt Engineering in 2026

Master prompt engineering with this comprehensive 2026 guide. Learn essential techniques, platform strategies, content creation workflows, and how to measure real business results from AI-powered content.

Academy

Complete Guide to GEO Foundations

Learn how to optimize your content for AI-powered search with this comprehensive guide to GEO fundamentals. Covers llm.txt implementation, schema markup, site structure, brand mentions, and multi-platform strategies to increase your visibility in ChatGPT, Perplexity, Claude, and Google AI Overviews.

Academy

Complete Guide to GEO Foundations

Learn how to optimize your content for AI-powered search with this comprehensive guide to GEO fundamentals. Covers llm.txt implementation, schema markup, site structure, brand mentions, and multi-platform strategies to increase your visibility in ChatGPT, Perplexity, Claude, and Google AI Overviews.

Research

How AI engines actually choose which brands to cite: Analysis of 15,000+ Sessions

We analyzed 15,000+ AI search sessions to understand exactly how ChatGPT, Perplexity, Claude, and Gemini choose which brands to cite.

Research

How AI engines actually choose which brands to cite: Analysis of 15,000+ Sessions

We analyzed 15,000+ AI search sessions to understand exactly how ChatGPT, Perplexity, Claude, and Gemini choose which brands to cite.

FAQs

Which AI models does Erlin monitor?

Which AI models does Erlin monitor?

Which AI models does Erlin monitor?

How often is data refreshed?

How often is data refreshed?

How often is data refreshed?

Can I see the actual AI responses?

Can I see the actual AI responses?

Can I see the actual AI responses?

What counts as a brand mention?

What counts as a brand mention?

What counts as a brand mention?

How do you measure sentiment?

How do you measure sentiment?

How do you measure sentiment?

Can I track specific prompts over time?

Can I track specific prompts over time?

Can I track specific prompts over time?

How does Share of Voice work?

How does Share of Voice work?

How does Share of Voice work?

Start Your AI
Visibility Journey

Join the platform monitoring 500+ brands across ChatGPT, Perplexity, Gemini and Claude.

Start Your AI
Visibility Journey

Join the platform monitoring 500+ brands across ChatGPT, Perplexity, Gemini and Claude.

Start Your AI
Visibility Journey

Join the platform monitoring 500+ brands across ChatGPT, Perplexity, Gemini and Claude.

Start Your AI
Visibility Journey

Join the platform monitoring 500+ brands across ChatGPT, Perplexity, Gemini and Claude.