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AI Website Chatbot

Turn website visitors into qualified leads

An AI chatbot for your website that answers naturally, understands visitors’ needs, captures inquiries, filters spam, and books meetings, even when your team is busy.

Emma ClarkeSales · Replies instantlyPricing

Hi, how does pricing work for a team of about 40?

Read your pricing page

It’s per seat, with a discount from 25 seats. What would your team want working first?

Getting everyone off spreadsheets before the quarter ends.

Graded: qualified

That’s a comfortable timeline. A specialist can walk you through it. Do either of these work?

Thursday, 11 amFriday, 2 pm
Ask us anything…

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Turn website visitors into leads

Give visitors the answers they need while they’re interested. Erlin keeps the conversation moving, identifies potential customers, and helps them get in touch.

Answer while they’re interested

Help visitors understand your products, services, and pricing without waiting for someone to reply.

Qualify while they browse

Ask relevant questions and qualify inquiries against your business goals, so your team can focus on inquiries that matter.

Capture inquiries. Book meetings

Collect contact details and help qualified visitors book a meeting without leaving your website.

Your visitors have a question now, not after someone reads a form

Book a demo

Conversations that feel natural and know your business

Give visitors helpful answers grounded in your website, documents, and Brand Memory.

Talk naturally

Keep the conversation relevant to what each visitor asks, with responses that sound like your business.

Emma ClarkeSales · Replies instantlyHome

Hey, just looking around. What do you actually do?

We help teams get off spreadsheets and into one shared workspace. Is that for you, or for a team?

My team, about 15 of us. We mostly work remotely.

Remote teams are most of our customers. Want to see how a team your size usually sets it up?

Sure, send me something short.

Answer with your business knowledge

Use your product details, service information, and business guidance to help visitors make informed decisions.

Emma ClarkeSales · Replies instantlyIntegrations

Do you integrate with HubSpot?

Read your integrations page

Yes. New contacts and deals sync both ways, and you choose which fields to map. Setup takes about ten minutes.

From: Integrations · HubSpot guide

Is it included in the Team plan?

It is, along with Slack and Google Calendar. Only the API is on Business.

From: Pricing

Keep your team in control

Set when a conversation should move to a person, including when visitors ask for your team or need help beyond the chatbot.

Emma ClarkeSales · Replies instantlyPricing

We’re looking at 150 seats. Can I speak to someone?

Handoff rule: over 100 seats

Of course. I’m bringing in James from our team, and he can see everything we’ve talked about.

James Porter joined the chat

Hi, James here. For 150 seats we can set up a pilot with one team first. Does that sound useful?

Add an AI chatbot to your website in minutes

Get started quickly, make the chatbot feel like part of your website, and set it up around your business.

Web Chatyoursite.com
InstallAppearanceRules
Add to your site
<script src="https://chat.erlin.ai/w.js"
data-site="a1f9" async></script>
Or install with
WordPressWebflowShopifyFramer
Status
Live on yoursite.com

Give your team leads they can follow up on

Keep contact details, qualification information, and the conversation together, so your team can pick up where Erlin left off.

Know what each lead needs

See what visitors asked, what they’re interested in, and the information they shared.

1 of 124 in LeadsQualifiedOpen in CRM
Ava MitchellComposeOpen threadRecord details
  • NameAva Mitchell
  • Emailava.mitchell@gmail.com
  • Phone+1 415 555 0142
  • CompanyNorthwind Supply
  • LocationOakland, CA
  • SourceWebsite chat, Google Ads
  • Team size40 to start, three teams
  • TimelineLive before the quarter ends
ListsQ4 rolloutEnterpriseSignals
  • Sent a brief without being asked twice
  • Named a date, not a quarter
  • Comparing against Northline
Created 4 minutes ago by Erlin
OverviewActivityEmails3Chat1Files1
GradeQualifiedFirst reply42 secondsNext stepThu 11 amWhy it qualified
  • Twenty or more employees
  • Based in the UK or the US
  • Live within three months
  • Not an agency or a reseller
  • A budget holder on the thread
Erlin asked who signs off and did not get a name. Still qualified on the other four; the record updates if one joins the thread.
Goal3 of 4
  • Contact captured
  • Brief received
  • Meeting booked
  • Handed to sales
AttachmentTeam-rollout-brief.pdf240 KB, read by Erlin
ActivityView all
  • Inquiry arrived on website chat4 min
  • Graded qualified against five rules4 min
  • Brief received, Team-rollout-brief.pdf3 min
  • Moved to email3 min

Spend less time sorting inquiries

Erlin uses your business rules to qualify conversations and flag spam, helping your team focus on relevant leads.

LeadsLast 30 days
124Total leads31New38Qualified9In conversation18Spam
AllQualifiedNeeds reviewNewest
  • Ava MitchellRolling out to about 40 people4 minQualified
  • Marcus DoylePricing for 200 seats12 minQualified
  • DWDan WhitfieldPartnership inquiry19 minSpam
  • Priya RaghavanMigrating from a spreadsheet28 minQualified
  • Tom BrennanWants a reseller discount1 hrNeeds review
  • Renata AlvesAsked about SSO and rollout2 hrQualified
  • ?No name givenForm submission3 hrSpam
  • Daniel OkaforReplacing a tool they outgrew4 hrQualified
  • Rosa IglesiasAsked for a call next week5 hrQualified
  • KMKev MackieStudent, writing a dissertation6 hrNeeds review
By channelSourceLeadsQualifiedRate
  • Website chat461941%
  • Email381437%
  • Website form22418%
  • Google Ads1218%
  • Social600%
Leads per day7Aug 23Sep 6Sep 21ChatEmailForms124 in the period

Follow up with the full conversation

Give your team the context to respond without asking customers to explain everything again.

1 of 124 in LeadsQualifiedOpen in CRM
Ava MitchellComposeOpen threadRecord details
  • NameAva Mitchell
  • Emailava.mitchell@gmail.com
  • Phone+1 415 555 0142
  • CompanyNorthwind Supply
  • LocationOakland, CA
  • SourceWebsite chat, Google Ads
  • Team size40 to start, three teams
  • TimelineLive before the quarter ends
ListsQ4 rolloutEnterpriseSignals
  • Sent a brief without being asked twice
  • Named a date, not a quarter
  • Comparing against Northline
Created 4 minutes ago by Erlin
OverviewActivityEmails3Chat1Files1
Website chatToday, 9:42 to 9:48
We're looking at rolling this out to about 40 people this quarter.9:42Sounds like a fit. What would you want working first?9:42Getting the team off spreadsheets, before the quarter ends.9:43Checked against your qualification rulesCan you share the brief? It saves me guessing at the scope.9:44Sending it now.Team-rollout-brief.pdf240 KB9:46Graded qualified, 9:47That's a fit. I've held Thursday at 11 am and will email the invite.9:47Perfect, thanks.9:48Moved to email, 9:48
Reply as your team

Works with the tools your team already uses

Connect Erlin to your website and calendar so visitors can ask questions and book meetings in one conversation. Keep your team informed with Slack alerts.

  • WordPress
  • Webflow
  • Framer
  • Cal.com
  • Google Calendar
  • Outlook
  • Calendly
  • Slack

Frequently asked questions

What does Erlin’s AI chatbot do on my website?

It answers visitor questions, collects inquiry details, qualifies leads against your business rules, and helps suitable prospects book meetings.

Can I use Erlin as a lead generation chatbot?

Yes. Erlin helps turn people already visiting your website into inquiries and qualified leads. It answers their questions and helps them take the next step.

Is this AI chatbot suitable for a small business?

Yes. Erlin can handle initial conversations while you’re serving customers or running your business, so you can follow up with relevant inquiries when your attention is needed.

Will the chatbot sound like my business?

Erlin uses your business knowledge and Brand Memory to respond in your brand’s voice and keep the conversation relevant to what the visitor needs.

Can it filter spam and qualify leads?

Yes. Erlin checks conversations against your business goals and qualification rules, and marks conversations identified as spam so your team can focus on relevant inquiries.

Can my team take over a conversation?

Yes. You can set when a conversation should move to your team, including when a visitor requests a person or needs help Erlin shouldn’t provide.

How long does it take to add the chatbot to my website?

You can add Erlin to your website in minutes using a short snippet or a supported website integration.

Does the website chatbot work outside business hours?

Yes. Erlin can answer questions, collect inquiries, and help visitors book available meeting times when your team is offline.

Where can my team find the leads?

Conversations arrive in Leads with the visitor’s details, qualification information, and transcript, ready for your team to review and follow up.

Turn more of your website visitors into your next customers

See how Erlin answers questions, qualifies inquiries, and gives your team leads they can follow up on.

Book a demo (opens in a new tab)
A business owner and marketing strategist reviewing a plan together.