MCP server and AI opportunities
The Erlin MCP server for Claude, the AI Opportunity Engine, and the Google Analytics and Search Console integrations.
New
- MCP Server (Claude integration) - Connect Erlin directly to Claude Desktop and Claude Code. Query your visibility data, run scans, and get competitor insights through natural conversation. 26 tools and 4 pre-built workflows.
- AI Opportunity Engine - Erlin analyzes your visibility data and generates prioritized, actionable opportunities. Four types: Create Content, Update Content, Get Citation, and Track Prompt. Each comes with action steps and effort estimates.
- Google Analytics (GA4) integration - Connect GA4 to see traffic data alongside visibility scores. Track AI-attributed traffic, landing page performance, and content decay.
- Google Search Console integration - Import GSC data for search performance, keyword coverage, and branded vs non-branded split.
Improved
- Async opportunity generation with progress tracking and pipeline status.
- MCP discovery endpoints for website and collection lookup.
Fixed
- Opportunity generation failing when collection has no recent executions.